Who has the most followers on Instagram? The big overview | Life & Knowledge

Stars and starlets quickly collect thousands of followers on Instagram because every fan wants to know what their favorites are posting.

Find out who has the most Instagram followers here!

The 20 most popular Instagram accounts worldwide

AccountFollowers (million)
Instagram672,943,784
Cristiano Ronaldo630.110.193
Leo Messi502,949,665
Selena Gomez428,084,997
Kylie Jenner399,689,620
Dwayne Johnson397,439,714
ArianaGrande379,264,308
Kim Kardashian362,899,379
Beyonce318,972,438
Khloe Kardashian309,226,769
Nike306,432,773
Kendall Jenner293,847,840
Justin Bieber293,618,479
Taylor Swift283,725,627
National Geographic283,449,025
Virat Kohli268,908,792
Jennifer Lopez252,764,198
Barbie229,304,087
Kourtney Kardashian Barker223,511,915
Neymar Jr.221,530,134

Source: socialblade.com

How to get more Instagram followers?

And it's not just stars who are happy about having lots of Instagram followers, because high follower numbers increase the popularity of an account. They offer the owner more opportunities for influence, marketing and possibly high income.

There are a few tricks to get more followers:

  • High-quality, engaging, and consistent posts are more likely to get people to follow an account.
  • Frequent interactions such as likes, comments and shares can increase engagement and thereby attract more followers.
  • Frequent collaborations with other users or brands can attract new followers to these accounts.
  • Paid advertising and promotions on and off Instagram can increase reach and gain new followers.
  • Content that is current and trending is likely to attract more attention and therefore more followers.
  • Regularly posting and interacting with followers maintains interest and potentially attracts new followers.

Verification: A verified account (blue check mark) can increase trust and credibility, leading to more followers.

Can you buy followers?

Yes, you can buy Instagram followers. There are services that will add a certain number of followers to your profile.

But: These followers are often inactive accounts or bots, so no real engagement. In addition: Buying followers violates the guidelines of Instagram and can lead to sanctions such as removing followers or even account blocking

This means that buying followers increases your reach in the short term, but the long-term disadvantages and risks of this approach outweigh the benefits.

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